The invention of the internet and innovations in tech have made it almost completely possible to run a business from your telephone screen. This is no truer than with the real estate market. It’s entirely possible to run a successful business with nothing more than a smart phone.
It won’t be easy though. You’ll have to make use of every resource available, and this means using the right apps to make your life easy. Keep reading to learn about five must have apps for real estate agents.
Wise Pelican
Wise Pelican is a real estate postcard service with cheap pricing and great design options. Postcards come in priced at only 75 cents including postage, and there’s no minimum order. No matter the size of your business, you can benefit from using Wise Pelican. You can order a dozen postcards, or you can order 2000.
This app makes it easy to get everything you need out of a postcard. There are hundreds of templates to choose from, you can create your own template from scratch, or you can modify any of the existing templates to your liking.
All postcards are jumbo size, and they are designed by skilled professionals. The design process begins with Adobe InDesign and ends exactly where the client wants it to.
In addition to being a basic design app, Wise Pelican offers much more. They also have their own built in list builder.
It allows real estate agents to target an area, set a specific radius, and strategically target the area with professional level marketing. You can even create a do not mail list that removed certain addresses from the mailing list, even if they fall within the radius of a particular area.
Xome Auctions
Xome isn’t specifically designed for real estate agents, but that doesn’t mean it doesn’t hold a lot of value.
In fact, many could see Xome as a competitor to the common real estate agent, but that doesn’t mean you can’t take advantage of what it has to offer. Xome is an auction site that allows real estate agents to get the heads up on prime investment opportunities.
According to its marketing, Xome keeps the dream of homeownership alive. Their customers consist of people looking to make a first-time home purchase. However, they do admit that real estate agents and investors can use Xome too.
The app works by providing a congregation of foreclosure properties and tax seizures. It allows users to search by location to find exactly what they need. A majority of the homes listed on Xome are up for in-person auction, allowing real estate agents and investors an opportunity to get the best deal possible.
Homes.com
Homes.com is another website that pools together listings in one easy-to-find location. However, it works quite differently than Xome. Homes.com is more custom-tailored for real estate agents to take advantage of.
Instead of showing homes that are up for auction, Homes.com works as a sort of brokerage firm connecting real estate agents to buyers and sellers. Homes.com is slowly working to make itself a one-stop-shop for all things home buying.
They offer their own financing options, they offer guides on how to get building permits, and of course, they have options on buying and selling directly from their website or app.
Becoming a member of Homes.com has many advantages. First of all, you’ll receive customized direct listing feeds that maintain up-to-date listing information. With Home.com, you don’t even have to pay for individual leads like similar apps.
BombBomb
BombBomb offers a service that’s often neglected by real estate agents – video emailing. In fact, it’s much more than a simple video production company. They focus on video emailing as their primary tool, but they work with their clients on all things marketing.
There are two tiers that real estate agents can take advantage of. BombBomb essentials is the barebones experience. It allows users to effortlessly record one-to-one video messages. Essentials might be all a real estate agent needs to incorporate into their marketing strategy.
It allows an intimate experience between the agent and the customer – something that every real estate agent should strive for. This isn’t to say the BombBomb Plus doesn’t have its advantages though. BombBomb Plus allows real estate agents to send out video messages to their entire database of potential buyers.
Realtor
Realtor is probably the most popular app of its kind for buying new homes. They have a giant marketing strategy and have been active for years. Like Homes.com, Realtor provides real estate agents a way to get in contact with potential buyers.
It’s such a great tool for real estate agents because they focus on buyers. Realtor makes the entire homebuying experience easier for the buyer, in turn making it even easier for real estate agents.
Any real estate agent worth their weight is likely already involved in Realtor.com, but if you aren’t, you should sign up right away. It has an innovative dashboard with easy-to-use tools that make all things home selling a breeze.
In addition to Realtor.com, there are actually several different services that work as subsidiaries to the brand. ListHub, Avail, Doorsteps, and Moving.com all operate under the Move Inc banner. Together, these tools make up an essential kit for real estate agents to take advantage of.
MailChimp
Any business without some form of email automation is sure to fall behind their competitors. It’s simply impossible for a single person to handle the amount of work that MailChimp can.
MailChimp has four different tiers of service too. They even have a completely free tier that is great for people at that early stage of beginning their business. The most expensive tier tops out at $299/month, and it offers advanced features that real estate agents can take full advantage of.
Most real estate agents will be perfectly fine with the Standard or Essentials tier of of MailChimp. Both tiers will allow real estate agents to send thousands of automated emails monthly. In a world where you might have one successful sell per month, the Essentials and Standard tier of MailChimp is more than enough to handle all of your clientele.
In addition to providing their users with automated mail features, all tiers of MailChimp come with the necessary tools to transition a business online. Members of MailChimmp will receive website and e-commerce features to help build an online presence.
You can even pay as you go with MailChimp. This tier is preferred for people that only require seasonal use, including many real estate agents. It’s also great for people who are looking for a quick boost to their marketing, assisting you in launching a temporary email marketing campaign.
The pay-as-you-go plan comes with the same features as the Essentials plan, but you will have to purchase additional credits if you need to send more emails.
Conclusion
The introduction of mobile technology has transformed business marketing. Even if you’re on the go, you can market your real estate property. The key is to find the best app to help you reach as many potential customers as possible. Your go-to app will have the majority of the features that will make your marketing work easier.
