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Dario Item: Antigua and Barbuda Shines as Caribbean’s Multimedia Hub

Sofia Peterson by Sofia Peterson
February 9, 2023
Dario Item Antigua and Barbuda shines as Caribbean's multimedia hub
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The twin-island nation of Antigua and Barbuda is fast becoming one of the prime locations for film and television production and investment, with a focus on sustainable tourism and cultural heritage conservation. Dario Item, Ambassador of Antigua and Barbuda to UNWTO and Spain, is one of the influential supporters that help drive this effort, working to attract media professionals and production companies to the island nation.

Through the implementation of the Sustainable Tourism Master Plan 2030, collaboration with Andrea Iervolino, and getting featured in BBC’s The Apprentice starring Lord Sugar, Antigua and Barbuda is working to create a sustainable and attractive environment for film and television production and investment. 

With its world-class facilities, experienced workforce, and beautiful natural setting, this paradise world-famous for its 363 beaches and nestled in the Caribbean, poised to become a premier destination for media professionals and productions.

The country has been making concerted efforts to attract media professionals and production companies, with a focus on sustainable tourism and cultural heritage conservation. The country is known for its beauty which now gradually but surely, attracts the media industry and creates a thriving economy while preserving its environment and cultural heritage.

One of the key figures driving this initiative is H.E. Dr. Dario Item, the Ambassador of Antigua and Barbuda to Spain and the representative to the United Nations World Tourism Organization (UNWTO). Dario has been working tirelessly to promote sustainable tourism practices in the Caribbean region and specifically in his home country. He recognizes the crucial role that sustainable tourism can play in protecting the environment, conserving natural resources, and providing economic and social benefits to local communities.

In an effort to attract film and television production, Antigua and Barbuda has taken a novel approach. 

The government has tapped Italian producer Andrea Iervolino as partner in promotions for film and TV production investment opportunities in the West Indies. Iervolino, whose production company, Iervolino and Lady Bacardi Entertainment (ILBE), has produced films such as “Lamborghini: The Man Behind the Legend” and the upcoming “Ferrari” feature, has been tasked with fostering strategic entertainment partnerships between Antigua and Barbuda and Europe and North America. With his expertise and experience, Antigua and Barbuda is well-positioned to attract media professionals and production companies to the country. 

The government has also implemented its Sustainable Tourism Master Plan, which focuses on several key areas including environmental protection, community development, and cultural heritage conservation. This plan is aligned with the UN’s 2030 Sustainable Development Agenda, which Antigua and Barbuda is committed to fully supporting and achieving. 

By incorporating sustainable tourism practices, the government aims to create a thriving economy while preserving the natural beauty and resources of the country for future generations.

Antigua and Barbuda’s unique location between the Caribbean and North America is another factor that makes it an attractive destination for media professionals and productions. 

This position allows for easy access to both North America and the Caribbean, making it a convenient location for independent and major productions. The country also boasts world-class facilities for both production and post-production, as well as a skilled and experienced workforce with a thriving local film and television industry.

In addition to its facilities and workforce, Antigua and Barbuda offers a unique natural beauty that cannot be found anywhere else in the world. The country’s pristine beaches, lush green forests, and sparkling turquoise waters provide a stunning backdrop for media productions. 

The government’s commitment to preserving the cultural heritage of the country through sustainable tourism practices means that media professionals and productions can utilize the country’s natural beauty while preserving it for future generations.

However, Antigua and Barbuda’s potential as a top destination for film and television production is about more than just its natural beauty and facilities. 

The country also offers a supportive and welcoming environment for media professionals. The government and local communities are eager to work with media professionals and productions to ensure their success in the country. 

This same supportive environment, combined with the country’s facilities and resources, makes Antigua and Barbuda an ideal location for media professionals and productions.

Antigua and Barbuda is poised to become the premier location for film and television production and investment. 

With the support of globally influential figures like Ambassador Dario Item, the implementation of initiatives such as the Sustainable Tourism Master Plan, partnering with Andrea Iervolino in promoting the country’s multimedia hub capabilities, as well as having the twin-island featured in the latest series of BBC’s The Apprentice the business tycoon Lord Sugar, it will not only attract more visitors, but also ultimately making it one of the forces to reckon with in the region. 

Sofia Peterson

Sofia Peterson

Sofia is a contributor at The Hack Post who loves to write about Technology. She also enjoys reading books and swims during her free time.

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